Title | Sub | Duration | Facultry Name | |
---|---|---|---|---|
View | Chapter 1 Part 1 | Introduction to Account Planning | 24.40 | Prof. Kim Solomon |
View | Chapter 1 Part 2 | Introduction to Account Planning | 26.14 | Prof. Kim Solomon |
View | Chapter 1 Part 3 | Introduction to Account Planning | 21.54 | Prof. Kim Solomon |
View | Chapter 2 Part 1 | The Client | 30.44 | Prof. Kim Solomon |
View | Chapter 2 Part 2 | The Client | 25.05 | Prof. Kim Solomon |
View | Chapter 2 Part 3 | The Client | 15.27 | Prof. Kim Solomon |
View | Chapter 3 Part 1 | The Consumer | 34.29 | Prof. Kim Solomon |
View | Chapter 3 Part 2 | The Consumer | 31.43 | Prof. Kim Solomon |
View | Chapter 3 Part 3 | The Consumer | 40.26 | Prof. Kim Solomon |
View | Chapter 4 Part 1 | The Product and its Benefits | 25.25 | Prof. Kim Solomon |
View | Chapter 4 Part 2 | The Product and its Benefits | 24.54 | Prof. Kim Solomon |
View | Chapter 4 Part 3 | The Product and its Benefits | 21.42 | Prof. Kim Solomon |
View | Chapter 5 Part 1 | The Brand Personality | 33.38 | Prof. Kim Solomon |
View | Chapter 5 Part 2 | The Brand Personality | 36.39 | Prof. Kim Solomon |
View | Chapter 6 Part 1 | The Creative Brief | 26.45 | Prof. Kim Solomon |
View | Chapter 6 Part 2 | The Creative Brief | 25.32 | Prof. Kim Solomon |
View | Chapter 6 Part 3 | The Creative Brief | 25.56 | Prof. Kim Solomon |
View | Chapter 6 Part 4 | The Creative Brief | 27.15 | Prof. Kim Solomon |
View | Chapter 7 Part 1 | Media and Media Planning | 31.43 | Prof. Kim Solomon |
View | Chapter 7 Part 2 | Media and Media Planning | 30.40 | Prof. Kim Solomon |
View | Chapter 7 Part 3 | Media and Media Planning | 38.25 | Prof. Kim Solomon |
View | Chapter 7 Part 4 | Media and Media Planning | 36.56 | Prof. Kim Solomon |
View | Chapter 7 Part 5 | Media and Media Planning | 21.49 | Prof. Kim Solomon |
View | Chapter 8 Part 1 | Measuring the Ad Success | 31.41 | Prof. Kim Solomon |
View | Chapter 8 Part 2 | Measuring the Ad Success | 31.32 | Prof. Kim Solomon |