| View |
Chapter 1 Part 1 |
Understanding of Rural India and How it is Changing |
28.57 |
Mr. Ashish Hathi |
| View |
Chapter 1 Part 2 |
Understanding of Rural India and How it is Changing |
29.31 |
Mr. Ashish Hathi |
| View |
Chapter 1 Part 3 |
Understanding of Rural India and How it is Changing |
30.03 |
Mr. Ashish Hathi |
| View |
Chapter 2 Part 1 |
Rural Marketing Environment |
27.34 |
Mr. Ashish Hathi |
| View |
Chapter 2 Part 2 |
Rural Marketing Environment |
26.58 |
Mr. Ashish Hathi |
| View |
Chapter 3 Part 1 |
Rural Consumer Behaviour |
41.56 |
Mr. Ashish Hathi |
| View |
Chapter 3 Part 2 |
Rural Consumer Behaviour |
40.13 |
Mr. Ashish Hathi |
| View |
Chapter 4 Part 1 |
Marketing Research from the Rural Perspective |
32.34 |
Mr. Ashish Hathi |
| View |
Chapter 4 Part 2 |
Marketing Research from the Rural Perspective |
30.24 |
Mr. Ashish Hathi |
| View |
Chapter 5 Part 1 |
Segmenting and Targeting Rural Markets |
34.35 |
Mr. Ashish Hathi |
| View |
Chapter 5 Part 2 |
Segmenting and Targeting Rural Markets |
37.23 |
Mr. Ashish Hathi |
| View |
Chapter 6 Part 1 |
Product Strategy |
39.34 |
Mr. Ashish Hathi |
| View |
Chapter 6 Part 2 |
Product Strategy |
31.58 |
Mr. Ashish Hathi |
| View |
Chapter 7 Part 1 |
Pricing Strategy |
32.22 |
Mr. Ashish Hathi |
| View |
Chapter 7 Part 2 |
Pricing Strategy |
32.43 |
Mr. Ashish Hathi |
| View |
Chapter 8 Part 1 |
Distribution and Retailing Strategy |
35.01 |
Mr. Ashish Hathi |
| View |
Chapter 8 Part 2 |
Distribution and Retailing Strategy |
34.58 |
Mr. Ashish Hathi |
| View |
Chapter 8 Part 3 |
Distribution and Retailing Strategy |
34.18 |
Mr. Ashish Hathi |
| View |
Chapter 9 |
Retail Promotions & Strategies |
25.12 |
Mr. Ashish Hathi |
| View |
Chapter 10 Part 1 |
Services Marketing |
38.36 |
Mr. Ashish Hathi |
| View |
Chapter 10 Part 2 |
Services Marketing |
33.58 |
Mr. Ashish Hathi |
| View |
Chapter 11 |
Future of Rural Marketing |
32.02 |
Mr. Ashish Hathi |
