| View |
Chapter 1 Part 1 |
Introduction to Marketing Research |
28.51 |
Prof. Ashish Hathi |
| View |
Chapter 1 Part 2 |
Introduction to Marketing Research |
31.22 |
Prof. Ashish Hathi |
| View |
Chapter 1 Part 3 |
Introduction to Marketing Research |
29.56 |
Prof. Ashish Hathi |
| View |
Chapter 2 Part 1 |
Basic Concepts and Research Design |
39.16 |
Prof. Ashish Hathi |
| View |
Chapter 2 Part 2 |
Basic Concepts and Research Design |
41.06 |
Prof. Ashish Hathi |
| View |
Chapter 2 Part 3 |
Basic Concepts and Research Design |
27.07 |
Prof. Ashish Hathi |
| View |
Chapter 3 |
Sources and Collection Of Market Information |
34.38 |
Prof. Ashish Hathi |
| View |
Chapter 4 Part 1 |
Primary Data Collection |
40.46 |
Prof. Ashish Hathi |
| View |
Chapter 4 Part 2 |
Primary Data Collection |
37.09 |
Prof. Ashish Hathi |
| View |
Chapter 4 Part 3 |
Primary Data Collection |
34.17 |
Prof. Ashish Hathi |
| View |
Chapter 5 |
Secondary Sources Of Data Collection |
30.26 |
Prof. Ashish Hathi |
| View |
Chapter 6 |
The Research Process |
23.43 |
Prof. Ashish Hathi |
| View |
Chapter 7 Part 1 |
Analysis of Data & Attitude Measurement |
33.44 |
Prof. Ashish Hathi |
| View |
Chapter 7 Part 2 |
Analysis of Data & Attitude Measurement |
31.42 |
Prof. Ashish Hathi |
| View |
Chapter 7 Part 3 |
Analysis of Data & Attitude Measurement |
29.57 |
Prof. Ashish Hathi |
| View |
Chapter 8 Part 1 |
Measurements of Differences & Associations |
35.29 |
Prof. Ashish Hathi |
| View |
Chapter 8 Part 2 |
Measurements of Differences & Associations |
38.40 |
Prof. Ashish Hathi |
| View |
Chapter 9 Part 1 |
The Marketing Information System |
29.01 |
Prof. Ashish Hathi |
| View |
Chapter 9 Part 2 |
The Marketing Information System |
28.44 |
Prof. Ashish Hathi |
| View |
Chapter 10 Part 1 |
View of the Traditional Applications |
28.09 |
Prof. Ashish Hathi |
| View |
Chapter 10 Part 2 |
View of the Traditional Applications |
32.01 |
Prof. Ashish Hathi |
| View |
Chapter 10 Part 3 |
View of the Traditional Applications |
32.59 |
Prof. Ashish Hathi |
| View |
Chapter 11 Part 1 |
Current & Emerging Applications of Marketing Research |
30.14 |
Prof. Ashish Hathi |
| View |
Chapter 11 Part 2 |
Current & Emerging Applications of Marketing Research |
30.23 |
Prof. Ashish Hathi |
| View |
Chapter 11 Part 3 |
Current & Emerging Applications of Marketing Research |
27.34 |
Prof. Ashish Hathi |
