We-Lectures
   
  Title Sub Duration Facultry Name
View Chapter 1 Part 1 Introduction to Retailing and Stores 27.19 Prof. R. K. Menon
View Chapter 1 Part 2 Introduction to Retailing and Stores 16.49 Prof. R. K. Menon
View Chapter 2 Franchising in Retail - An Overview 39.05 Prof. R. K. Menon
View Chapter 3 Franchising Trends In International Markets and India 14.49 Prof. R. K. Menon
View Chapter 4 Franchising as a Retail Business Strategy 39.14 Prof. R. K. Menon
View Chapter 5 Part 1 Getting Ready for Franchising 30.42 Prof. R. K. Menon
View Chapter 5 Part 2 Getting Ready for Franchising 22.23 Prof. R. K. Menon
View Chapter 6 Evaluating Franchise Options and Selection 23.33 Prof. R. K. Menon
View Chapter 7 Launching a New Franchise 28.16 Prof. R. K. Menon
View Chapter 8 Operational Aspects in Franchising 19.55 Prof. R. K. Menon
View Chapter 9 Managing Franchise Relationship 18.40 Prof. R. K. Menon
View Chapter 10 Marketing Aspects in Franchising 22.32 Prof. R. K. Menon
View Chapter 11 Part 1 Financial Aspects in Franchising 30.31 Prof. R. K. Menon
View Chapter 11 Part 2 Financial Aspects in Franchising 19.06 Prof. R. K. Menon
View Chapter 12 Legal Aspects in Franchising 17.03 Prof. R. K. Menon
View Chapter 13 The Way Ahead in Franchising 27.36 Prof. R. K. Menon