| View |
Chapter 1 Part 1 |
Financial Services Marketing Ecosystem |
32.10 |
Prof. Ajay Prabhu |
| View |
Chapter 1 Part 2 |
Financial Services Marketing Ecosystem |
30.26 |
Prof. Ajay Prabhu |
| View |
Chapter 1 Part 3 |
Financial Services Marketing Ecosystem |
29.23 |
Prof. Ajay Prabhu |
| View |
Chapter 2 Part 1 |
What is a Financial Service? |
28.52 |
Prof. Ajay Prabhu |
| View |
Chapter 2 Part 2 |
What is a Financial Service? |
31.24 |
Prof. Ajay Prabhu |
| View |
Chapter 3 Part 1 |
Types of Financial Services |
38.31 |
Prof. Ajay Prabhu |
| View |
Chapter 3 Part 2 |
Types of Financial Services |
35.47 |
Prof. Ajay Prabhu |
| View |
Chapter 4 Part 1 |
Marketing of Financial Services |
34.38 |
Prof. Ajay Prabhu |
| View |
Chapter 4 Part 2 |
Marketing of Financial Services |
34.37 |
Prof. Ajay Prabhu |
| View |
Chapter 4 Part 3 |
Marketing of Financial Services |
33.06 |
Prof. Ajay Prabhu |
| View |
Chapter 5 Part 1 |
Organizational Structure for Marketing of Financial Services |
20.56 |
Prof. Ajay Prabhu |
| View |
Chapter 5 Part 2 |
Organizational Structure for Marketing of Financial Services |
21.11 |
Prof. Ajay Prabhu |
| View |
Chapter 6 Part 1 |
Organizing, Staffing and Training Sales Force |
34.31 |
Prof. Ajay Prabhu |
| View |
Chapter 6 Part 2 |
Organizing, Staffing and Training Sales Force |
34.54 |
Prof. Ajay Prabhu |
| View |
Chapter 7 Part 1 |
Setting Personal Selling Objectives |
32.52 |
Prof. Ajay Prabhu |
| View |
Chapter 7 Part 2 |
Setting Personal Selling Objectives |
29.35 |
Prof. Ajay Prabhu |
| View |
Chapter 7 Part 3 |
Setting Personal Selling Objectives |
31.48 |
Prof. Ajay Prabhu |
| View |
Chapter 7 Part 4 |
Setting Personal Selling Objectives |
30.19 |
Prof. Ajay Prabhu |
| View |
Chapter 8 Part 1 |
Formulating Unique Selling Propositions |
24.24 |
Prof. Ajay Prabhu |
| View |
Chapter 8 Part 2 |
Formulating Unique Selling Propositions |
24.07 |
Prof. Ajay Prabhu |
| View |
Chapter 9 Part 1 |
Strategic Sales Force Management |
30.02 |
Prof. Ajay Prabhu |
| View |
Chapter 9 Part 2 |
Strategic Sales Force Management |
30.48 |
Prof. Ajay Prabhu |
| View |
Chapter 9 Part 3 |
Strategic Sales Force Management |
32.20 |
Prof. Ajay Prabhu |
| View |
Chapter 10 Part 1 |
Sales Force Motivation and Compensation |
21.37 |
Prof. Ajay Prabhu |
| View |
Chapter 10 Part 2 |
Sales Force Motivation and Compensation |
21.06 |
Prof. Ajay Prabhu |
