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Chapter 1 |
Introduction To Hospitality Marketing |
18.49 |
Prof. Ashish Bhatia |
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Chapter 2 |
Elements of Service Marketing |
39.34 |
Prof. Ashish Bhatia |
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Chapter 3 Part 1 |
Environmental Influences on Hospitality Organization |
25.23 |
Prof. Ashish Bhatia |
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Chapter 3 Part 2 |
Environmental Influences on Hospitality Organization |
21.44 |
Prof. Ashish Bhatia |
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Chapter 4 |
Understanding Guests |
20.31 |
Prof. Ashish Bhatia |
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Chapter 5 |
Market Segmentation |
22.31 |
Prof. Ashish Bhatia |
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Chapter 6 |
Product Development |
25.18 |
Prof. Ashish Bhatia |
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Chapter 7 Part - 1 |
Pricing Methods used in Hotel Industry |
30.56 |
Prof. Ashish Bhatia |
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Chapter 7 Part - 2 |
Pricing Methods used in Hotel Industry |
19.55 |
Prof. Ashish Bhatia |
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Chapter 8 Part - 1 |
Promotional Strategies |
29.14 |
Prof. Ashish Bhatia |
| View |
Chapter 8 Part - 2 |
Promotional Strategies |
19.05 |
Prof. Ashish Bhatia |
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Chapter 9 |
Planning Strategies adopted by Hotels |
30.03 |
Prof. Ashish Bhatia |
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Chapter 10 |
Customer Value and Satisfaction |
39.13 |
Prof. Ashish Bhatia |
| View |
Chapter 11 |
Digital Marketing and Web Presence Strategies |
39.34 |
Prof. Ashish Bhatia |
| View |
Chapter 12 |
Online Travel Fare Aggregator |
15.04 |
Prof. Ashish Bhatia |
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Chapter 13 |
Recent Trends in Hotel Marketing |
27.39 |
Prof. Ashish Bhatia |
