| Title | Sub | Duration | Facultry Name | |
|---|---|---|---|---|
| View | Chapter 1 Part 1 | Introduction to Account Planning | 25.06 | Prof. Ashish Hathi |
| View | Chapter 1 Part 2 | Introduction to Account Planning | 17.10 | Prof. Ashish Hathi |
| View | Chapter 2 | The Client | 35.14 | Prof. Ashish Hathi |
| View | Chapter 3 Part 1 | The Consumer | 27.57 | Prof. Ashish Hathi |
| View | Chapter 3 Part 2 | The Consumer | 26.38 | Prof. Ashish Hathi |
| View | Chapter 4 | The Product and its Benefits | 33.39 | Prof. Ashish Hathi |
| View | Chapter 5 | The Brand Personality | 36.59 | Prof. Ashish Hathi |
| View | Chapter 6 Part 1 | The Creative Brief | 25.30 | Prof. Ashish Hathi |
| View | Chapter 6 Part 2 | The Creative Brief | 22.45 | Prof. Ashish Hathi |
| View | Chapter 7 Part 1 | Digital Advertising | 25.23 | Prof. Ashish Hathi |
| View | Chapter 7 Part 2 | Digital Advertising | 24.41 | Prof. Ashish Hathi |
| View | Chapter 8 Part 1 | Media and Media Planning | 25.40 | Prof. Ashish Hathi |
| View | Chapter 8 Part 2 | Media and Media Planning | 26.01 | Prof. Ashish Hathi |
| View | Chapter 8 Part 3 | Media and Media Planning | 21.06 | Prof. Ashish Hathi |
| View | Chapter 9 Part 1 | Measuring the Ad Success | 25.51 | Prof. Ashish Hathi |
| View | Chapter 9 Part 2 | Measuring the Ad Success | 25.08 | Prof. Ashish Hathi |
| View | Chapter 10 | The Life of an Account Planner | 35.32 | Prof. Ashish Hathi |
| View | Chapter 11 | The Future of Account Planning | 17.57 | Prof. Ashish Hathi |